“Apps are now a commonplace commodity, and usage rates are growing rapidly.”Apps have become a common part of modern lifestyle. As it’s conjectured, the number of active smartphone users will reach to 6.1 billion by 2020. This increase in the number of smartphones clearly indicates the rise in app downloads.
The app market will become more pervasive- out of which Apple App Store, being the pioneer of the mobile app ecosystem, will take a more central position. Here’re some interesting stats about the app usage and iOS app development across the globe, from 2016 and 2017:
- The total number of iOS apps on the App Store – 2.2 million, as of January 2017 (Statista)
- The total number of iOS app downloads (data from 2017 is yet to be reported) – 25+ billion (App Annie)
- There was a record-breaking growth in the number of downloads in Q1 of 2017. Across both iOS and Android, downloads grew by 15% reaching to 25 billion worldwide (TechCrunch)
- Worldwide gross consumer spend at App Stores (both Apple and Google Play) reached over $15 billion in Q1 2017. Overall, iOS continues to lead Google Play on revenue.
So, you have several reasons to try your hand on iOS app development in 2018. Of course, developing an iOS app is not easy. But if you find the right team of top iOS app developers, you can win over with grace.
Tapping into the power of iOS app development
There are several perks to creating a native iOS app that’s dedicated to Apple App store, built using Objective-C or Swift. According to Jaxenter, Swift has hit headlines multiple times last year.
In the new competitive startup and enterprise market, it’s all about maximizing your business potential and delivering personalized experiences to potential users and customers.
- Improved customer experience
Mobile apps are all about connecting better with your customers. You’ll realize that your brick-and-mortar store can’t do much of the magic as the app does. When it comes to user engagement and contentment, iOS apps are the most accessible. Through apps, customers derive a level of value from your business, which gives them the ultimate reason to download and use your app more than visiting the store.
- Enhancing your brand value
Over the years, 20% of the sales at Starbucks has shifted to online transactions after it had launched its mobile app for order and pay on the go. Regardless of the demographics or location or the age groups, a mobile app has the power to reach to each person individually. This takes your brand value to the next level, provided you incorporate the right features, design a connecting and easy-to-use interface and deliver an extremely sought-after user experience. Your mobile is the direct medium that provides users all the information about your brand and the services you offer. And today’s time-crunched user has more fishes to fry than searching you on different platforms. A single solution- i.e. an iOS app, is what your users want.
- Enterprise apps results in increased worker productivity
Enterprise mobility and processes like Bring Your Own Device(BYOD) and Bring Your Own App (BYOA) are continuing to gain traction among organizations globally. The companies and enterprises that have adopted mobile app practices by bringing their business on the single screen of employees’ mobile devices have phenomenally improved their efficiency and reduced operational costs.
iOS apps are just better, and this is not a fanboy talk. There are valid reasons attached to it:
- Top iOS app developers typically charge lower than Android app developers
- Android app is a time-suck while an iOS app takes fewer number of development hours and allow you to launch earlier than your Android competitor.
- iOS provides interactive development environments like XCode and Android Studio for the app developers with fewer line so code, which are otherwise a burden on Android app developers.
- Apple’s commitment to developers is commendable whereas Google does not actively respond to developers who face issues with Android development tools.
Hiring iOS app developers
If you believe that your internal team with basics of HTML, Java, JavaScript and CSS, can build an iOS app for you, you must think over. Your team can very well sketch your idea on paper but not on the screen. Expert knowledge and progressive experience in iOS app development are required to build a fully-functioning and well-designed app. The app developers must also be well-grounded with the App Store rules and guidelines.
In such a case, engaging a team of app developers and app designers- either freelancers or from top iOS app development companies- will bring your project to fruition. When it comes to fine-tuning the app or improving user experience, you can’t trust anybody but a top iOS app developer who belongs to a well-structured, accomplished and more professional iOS app development company.
For an app project that’s so dear to you and will define the future of your business, it’s advisable to choose from the list of top iOS app development companies.
We have one such recently updated ranking list that you can refer to find the best for your business app development.